We’re not going to write about the Creative Services Exchange today. We’re going to write about the Global Services Exchange.
That’s right. Services general. blur Group has just got bigger and in this case, bigger really does mean better. Better for everyone out there who wants to buy services for their business using the Exchange model that has already brought significant benefits to those using it to source creative services.
Let’s just remember what those benefits are, before we talk about now how it’s not just the marketing buyers that are going to change the way they buy.
Everything in one place. That’s the cloud place, of course, in the form of blur Trading. Brief, review, rate, kick off, work with, pay. You don’t even need to leave your desk, your home office, your train seat to get your project done. It’s time-efficient, cost-efficient and makes your life easier.
Faster turnaround. As all the selection phase is handled at the Exchange, and there’s no to-ing and fro-ing as you try to set up meetings, manage expectations and generally run around, things tend to get done faster.
Expert sourcing. We’ll be blogging a lot more about this in the next few weeks. But the main point is that using an Exchange gives you access to a huge range of experts in their fields: whether they’re independents, small businesses, or large firms. But it’s managed access to experts, not open to the world at large, so the right provider responds to give you choice and quality, not confusion.
Value: Whether it’s the increased ROI on having your projects go live sooner, or the simple cost improvement based on the natural ‘auction’ element of an Exchange, or the fact that you’re not paying the overheads and markups, using Exchanges delivers value.
Now, with the launch of the Global Services Exchange, we’re extending those benefits to those who want to buy other business services. For starters, that’s Technology, Accounting and Legal Services. Imagine how those benefits translate to the business owner who wants to source everything conveniently, while ensuring the best delivery.
Let’s just blow our own trumpets for a moment. The success of the Creative Services Exchange and its individual exchanges($11m in brief values, 801 briefs, nearly 20,000 creative experts and agencies) shows that we know how to build b2b global exchanges.
Our expert community is key so we’re already building those – blur Technology, blur Accounting and blur Legals. Starting with IT this month, they’ll all be open for business before the end of this year. The exchange approach is the same: streamlining procurement from requirement to discovery, pitching, selection, project kick-off, payments and collaboration to completion. So if you’re an expert in any of these areas you should join now. Because the Exchange works for buyers and sellers. In the same way it’s efficient for the buyer, it’s efficient for the seller with reduced new business costs, ease of pitching, access to business opportunities all over the world and an online workspace, as well as the social community benefits that come with sign-up.
blur Group has proven that expert sourcing, Cloud-based platforms and streamlined processes bring demonstrable benefits to both buyers and sellers alike. We’re disrupting industries, many at a time. It’s changing the way business buys services – forever. If you’re ready to change so that you can see those benefits – then why not brief your new project now?
